Jeff Martin planted his first vines on the Naramata Bench in 1999, naming it Rattlesnake Vineyard. Now La Frenz farms 62 acres across six vineyards (five on the Naramata Bench and one on the Golden Mile in Oliver), matching specific varieties and clones to each site.
Yes, La Frenz has a tasting room open to visitors. Walk-ins are welcome, though booking ahead is safest on busy weekends.
La Frenz focuses on Pinot Noir, Malbec, Syrah, Cabernet Sauvignon, Merlot. When booking a tasting, ask which current release best represents the estate's style.
A tasting at La Frenz costs CA$10 per person. Fees change with the season and the experience booked, so confirm the current price when you reserve.
Yes, La Frenz has a picnic area. Call ahead to confirm any corkage fee or outside-food policy. Some estates allow you to bring provisions; others have restrictions. Arrive early on weekends to secure a good spot.
Yes, La Frenz welcomes dogs. Policies usually cover outdoor areas only and expect dogs on a leash. Call ahead if you're bringing more than one, or if the weather is pushing everyone indoors.
No membership required. La Frenz welcomes all visitors. Reservations may still be recommended, especially on weekends.
La Frenz is in BC, in the Naramata Bench wine region. Phone: (250) 492-6690. Confirm hours before visiting. Winery schedules vary seasonally.
La Frenz was established in 1999, giving the estate 27 years to develop its wine program and farming practices.
The winemaking at La Frenz is led by Jeff Martin. Visiting during special events or release weekends is often the best chance to meet the winemaking team and ask questions about specific vintages or techniques.
La Frenz offers: Complimentary Tastings and Subscription Wine Club. Seated or guided experiences typically include more context about the wines and the estate's approach. Worth booking if you want depth over breadth.
Monday: 10:00 AM – 3:00 PM | Tuesday: 10:00 AM – 3:00 PM | Wednesday: 10:00 AM – 3:00 PM | Thursday: 10:00 AM – 3:00 PM | Friday: 10:00 AM – 3:00 PM | Saturday: Closed | Sunday: Closed (from their website, September 5, 2026). Hours may vary seasonally. Confirm by phone or on their website before visiting.
Yes, La Frenz has outdoor seating. Availability is weather-dependent. Call ahead to confirm, particularly outside summer months.
