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Ruby Heels Wine Shoppe

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Ruby Heels Wine Shoppe in San Marcos curates small-batch wines from France, Italy, and North American appellations, with particular attention to woman-owned vineyards and organic, biodynamic, and vegan selections. Peggy and Mike Jones, both trained through the Court of Master Sommeliers, guide the program. The shoppe operates a wine social club with monthly sommelier-selected offerings and member discounts of 20% or more on curated selections and 20% on wine purchases to go. The space hosts tastings, painting and wine events, pasta and gnocchi classes, murder mysteries, and downtown wine walks. Open Wednesday through Saturday, 3pm to 9pm.

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Tasting Experiences

Good to know

Yes — Ruby Heels Wine Shoppe has a tasting room open to visitors. Visits are by reservation, so book ahead rather than dropping in.
Yes, Ruby Heels Wine Shoppe has food available alongside tastings. Having food while tasting reduces the effect of alcohol and helps you taste more accurately. Worth taking advantage of when offered.
Yes, Ruby Heels Wine Shoppe offers vineyard tours. Options include: Wine Tasting, Pasta/Gnocchi Class, Painting and Wine, Murder Mysteries, In the Kneaux Wine Class, Wine Walk Tour of Downtown, Candlelight, Corks & Cuisine and Wineaux Social Club. Tour spots fill before standard tasting reservations. Book your tour and tasting together when you reserve.
Ruby Heels Wine Shoppe is in San Marcos, Texas. Phone: +1 512-422-6878. Confirm hours before visiting. Winery schedules vary seasonally.
Ruby Heels Wine Shoppe was established in 2025, giving the estate 1 year to develop its wine program and farming practices.
The winemaking at Ruby Heels Wine Shoppe is led by Peggy Jones, Mike Jones. Visiting during special events or release weekends is often the best chance to meet the winemaking team and ask questions about specific vintages or techniques.